Advertisements
Home News Veeva Sues Microsoft Over ‘viva’ Branding, Citing Trademark Infringement

Veeva Sues Microsoft Over ‘viva’ Branding, Citing Trademark Infringement

by Celia

Veeva Systems, a pharmaceutical software company, has filed a lawsuit against Microsoft in a California federal court. The complaint, filed on Monday, claims that Microsoft’s use of the “Viva” name for its business software infringes on Veeva’s trademarks.

Advertisements

Veeva argues that Microsoft’s Viva suite, which includes applications for employee communication and engagement, could confuse consumers with Veeva’s software offerings. The company is asking the court to stop Microsoft from using the “Viva” branding and seeks unspecified monetary damages.

Advertisements

Microsoft has not yet responded to requests for comment. However, a spokesperson for Veeva expressed confidence in the company’s case, stating that they look forward to resolving the matter.

Advertisements

Based in Pleasanton, California, Veeva specializes in cloud-based software solutions tailored to the pharmaceutical industry. Its products help businesses manage customer relationships, content, and data analysis.

In its complaint, Veeva highlighted that Microsoft’s Viva software offers similar business management and collaboration tools. The company argued that this similarity could lead to market confusion, citing instances where news articles and Microsoft earnings call transcripts mistakenly referred to Microsoft’s software as “Veeva.”

The case, filed as Veeva Systems Inc v. Microsoft Corp, is being heard in the U.S. District Court for the Northern District of California under case number 3:25-cv-01110.

Veeva is being represented by attorneys Morgan Smith and Douglas Rettew of the law firm Finnegan Henderson Farabow Garrett & Dunner. Microsoft’s legal representation has not yet been identified.

Read more:

Advertisements

You may also like

logo

Bilkuj is a comprehensive legal portal. The main columns include legal knowledge, legal news, laws and regulations, legal special topics and other columns.

「Contact us: [email protected]

© 2023 Copyright bilkuj.com